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Transforming customer experience through tech

11 days ago   |   By Tech Radar

The 21st Century is the Experience Century - owning things is no longer the main measure of success for consumers; instead they look for shareable experiences and quality of life. Organisations that want to connect with these consumers must use websites, apps and other high tech tools to deliver an enhanced Customer Experience. But too many are failing to use the same tools to engage their own employees - many of whom are, like today's consumers, ‘digital natives'.
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