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Why selling full self-driving before it's ready could backfire for Tesla

11 monthes ago   |   By Ars Technica

Enlarge / Tesla CEO Elon Musk in 2015.
Tesla has an Autopilot problem, and it goes far beyond the fallout from last month's deadly crash in Mountain View, California.
Tesla charges $5,000 for Autopilot's lane-keeping and advanced cruise control features. On top of that, customers can pay $3,000 for what Tesla describes as "Full Self-Driving Capability."
"All you will need to do is get in and tell your car where to go," Tesla's ordering page says. "Your Tesla will figure out the optimal route, navigate urban streets , manage complex intersections with traffic lights, stop signs and...
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