Strategy

Brother Gulf launches new printers as consumer focus shifts to inkjet

8 monthes ago   |   By Tech Radar

Imaging and printing solutions provider, Brother, today revealed its latest product offering for the MENA market. Dubbed ‘ Inkjet Multi-Function Centres', the new range of office and home printers comes in four models, and offer a combination of print, copy, scan, and fax facilities. The launch comes in line with the company's planned long-term strategy to consolidate its regional presence and expand its product portfolio. The lineup is in response to rising regional demand for cost-effective printing solutions for both office and home use. “Today's small business and home office owners...
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